Voting in the 2020 Election - Advancement Project - Advancement Project

Voting in the 2020 Election

We know that voting is an important way to advance our fight against systemic racism. But the ongoing pandemic has created significant challenges in getting out the vote—challenges made even worse by opportunistic and racist government officials who are leveraging this crisis to make voting more complicated and less accessible to Black and Brown people.

That’s where you come in.

Voters need help understanding how to vote during a pandemic. Here you can find:

Help make sure that we get our people to the polls.

It is critically important we help people understand their options, and whatever they choose, make sure they know how to navigate every potential obstacle to successfully casting their ballot. 

Voter Messaging Guides and Factsheets


vote-by-mail messaging guide

Vote-By-Mail Messaging Guide

Narrative change is critical in the fight for voting rights. This multi-part guide highlights the complexity of vote-by-mail and provides counterpoints to false claims about the process.


Young Voters of Color Messaging Guide

With the fate of Black lives and our democracy literally on the ballot this fall, it is critical we motivate young voters to cast a ballot. The guide provides messaging insight on how to motivate young voters of color ahead of the November 2020 elections for President, sheriffs, state attorneys, judges and more.


How to Talk About Voter Suppression

Voter suppression is a process whereby legislators, state officials, political parties and others intentionally create voting laws, policies or rules that make it harder for people to vote. This guide offers talking points on how to discuss voting and voter suppression.

How to Vote Influencer Video Scripts

Do you have a BIG network? Are people listening to you?

Help voters understand how to vote during a pandemic. Use these scripts to make your own video to share on social media to help your followers learn what they need to do to vote in the November elections.


GOTV Graphics

Download GOTV and voter education graphics to share on social media for Arizona, Florida, Georgia, Michigan, Pennsylvania, and Virginia.



Voting, Protest, and Justice Gifs and Memes

Memes and gifs are a fun and exciting way to engage potential voters online. Post memes and gifs on voting, movements, and justice on social media to encourage your followers to vote and take action.



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